May 20 - 21: Education & Exhibits; May 22: Advanced Education

Contact Us


For registration questions, please visit our FAQ or call us at (800) 576-8788 between the hours of 8:30am - 5pm PST.


Data-Driven Salon Summit is a Production of Bobit Business Media
3520 Challenger Street
Torrance, CA 90503
Phone: (800) 576-8788
Fax: (310) 533-2511

Sponsorship Opportunities

Steve Reiss

Steve Reiss


(847) 634-4354 
[email protected]


Stacey Soble

Stacey Soble

Editor-In-Chief, SALON TODAY

(805) 709-1837
[email protected]


Brian Perdue 

Brian Perdue 

Founder, Salon 124, ZeeZor

(678) 636-9900
[email protected]

Event Management

Michelle Mendez, CMP

Michelle Mendez, CMP

Director of Events, Bobit Business Media

(310) 533-2453
[email protected]

Martine Rouzan, CMP

Martine Rouzan, CMP

Event Manager, Bobit Business Media

(310) 533-2445
[email protected]

Lorena Cardenas

Lorena Cardenas

Event Assistant, Bobit Business Media

(310) 533-2500
[email protected]

Pamela Hudak

Pamela Hudak

Conference Manager, Bobit Business Media

(310) 533-2575
[email protected]

Irene Gruen

Irene Gruen

Senior Event Marketing Manager, Bobit Business Media

(310) 533-2561
[email protected]

News and Updates

img Get the Early bird Savings!

Register by April 27 & Save $100!

img 2017 Data-Driven Salon in Pictures

See last year's photo gallery.

Contact Us:

(800) 576-8788


Jackie Buckler

“WOW! That pretty much sums it up! The amazing industry leaders that presented and their willingness to share was amazing. I took away so much, If I had to choose just one thing, I would say 'INSPIRATION'. I feel re-motivated to raise the bar.”

-Jackie Buckler, Co-owner, The Hair Company, MD

Matthew Khodayari

“DDS 2017 was an amazing two days filled with AHA's and WOW's! Looking forward to DDS 2018!”

-Matthew Khodayari, Owner, Aria Salons, Alpharetta, GA

Arsalan Hafezi

“This was an amazing event for salons and spas of all sizes. The wealth of knowledge and level of experience that existed in the room was unbelievable and all of the owners were so humble. We are planning to bring more leaders from our team."

-Arsalan Hafezi, President, Modern Salon and Spa, Charlotte, NC

David Garcia

"I went to the event thinking I would find the reason I can't hire reliable staff. I discovered I needed to change and correct some of my own deficiencies and make some improvements. A better me will reflect in a better salon experience."

-David Garcia, Owner/Manager, Starlight Hair Salon, Horschton, GA

Janet West

“We brought our entire Salon Jaylee Managing Partnership team to the conference, and all twelve of us left with valuable information we can implement into our existing systems to help grow our Salons. We are all looking forward the 2018 Conference!"

-Janet West, President, Salon Jaylee, The Villages, FL

Candy Shaw

“Knowledge is power and there was a room full of it at the Data-Driven Salon event in Atlanta. The moment you think you know it all you will become yesterday's news! Data Driven Salon was full of exciting new ways to look at your business."

-Candy Shaw, Founder and Creator of Sunlights Balayage, Jamison Shaw Hairdressers/Sunlights Balayage, Atlanta, GA

Karie Bennett

The Data-Driven Salon event presented the best parts of every business conference I've been to. There was nothing I was left wishing for. From the amazing speaker lineup to the networking opportunities to the vendor mix - they thought of everything.

-Karie Bennett, Founder and Master Artist, Atelier Salons, San Jose, CA

“It is the best business event that I ever attended. The information was something you could use, the networking was as good as the speakers, and everyone wanted to help you.”

-Marcus Allen, Global VP, Refinery, London, UK

“Whatever it takes, get your hands on the information shared at DDS. Game changing insights.”

-Sam Brocato, Owner, Sam Brocato Companies, New York, NY

"A chance to see how some of the "big boys" do it with real world, with actionable examples of things you can implement in your salon to drive bottom line results and have a positive impact on culture. Go, you won't regret it."

-Keith Williams, President, Keith Kristofer Salon, Austin, TX

“Connecting with so many leaders in the beauty industry really inspires positive change.”

-Cari Shannon, Brand Marketing Director, Mango Salon, Richmond, VA

Denise Deering

“I had the most amazing experiences at this conference. The interactions with other professionals was amazing and I learned so much!”

-Denise Deering, Colorist, Juut, Palo Alto, CA

Denise Gualdoni

“I went with the expectation that we would be working on graphs and pie charts and business building. WOW! I was surprised that there was so much valuable information - real tangible information that I could put into place.”

-Denise Gualdoni, Owner, Maryville, IL

“Data-Driven Salon was so jammed packed with great, new information that is so beneficial to our business. I left with concrete ideas of little steps I can take to move things slowly as to not overwhelm anyone, but fast enough to grow my company!"

-Tami Sprintz-Hall, Owner, Escape Day Spa+Salon, Nashville, TN