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DDSS 2027May 15–17, 2027San Diego, CA

Data-Driven Salon Summit — developed by Salon Today

Celebrating its 11th year · Produced by SALON TODAY

Understand
your data.
Own your success.

Join forward-thinking salon, spa, and barbershop owners and managers for a hands-on experience designed to help you uncover what your numbers are telling you — and turn those insights into smarter decisions, stronger teams, and business growth.

Edition
DDSS 2027
Dates
May 15–17
City
San Diego, CA
Host hotel
The Westin San Diego Gaslamp Quarter
01Ticket Boosters02Generational Management03Talent Recruitment04Culture Building05Productivity06Technology Tools07Client Acquisition & Retention08Customer Service09Boosting Profitability10Compensation Programs11Employee Education12Growing Retail Sales13KPI Management14Leadership Development15Marketing and Communication Strategies16Streamlining Operations
  • 11th

    Year of the Summit

  • 5

    Power metrics

  • 30th

    Year of SALON TODAY 200

  • 200

    Salons honored yearly

  • 6

    Excellence awards

  • 47

    Sponsors & exhibitors

Salon Today 200 · 30th year

Home of the SALON TODAY 200 celebratory dinner

Following an elegant sit-down dinner, the honorees of this landmark business competition are celebrated on stage and receive their certificates. In addition, six outstanding owners are celebrated with special surprise awards in leadership, customer service, team culture, philanthropy, business innovation, and education.

Ticket sold separately from Summit registration

Photo gallery →

Featured speakers

Industry thought leaders, not keynote tourists

All speakers

Welcome 2027 sponsors

The partners behind better beauty businesses.

Become a sponsor

Platinum

04
  • Boulevard
  • Meevo
  • Phorest Software
  • Zenoti

Silver

01
  • Kopsa Otte CPAs & Advisors

Media Partners

05
  • BARBERING TODAY
  • Bobit Business Media
  • MODERN SALON
  • NAILS
  • SALON TODAY

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