2:00PM - 3:00PM (ET)
Let’s face it, re-opening was a challenge, and it was and continues to be expensive. A $5 price increase, while helpful, may not be as meaningful as you hoped. This session will identify the gap you have to close and look at the strategies beyond a price increase to ensure salons have a plan, know where their money goes and are on a path to rebuild their wealth. Be confident to profitably Raise Your Prices with clarity and purpose. Allyson and Shannon King, founders of Beauty 360 Consulting and owners of Hair + Co. BKLYN in New York, will answer when, how and why to raise prices with a new profitable twist. It’s a new start, not a re-start. Think differently.
October 12 | 3:30 PM - 4:00 PM (ET)
When your team has a culture of upselling clients on services and products, you’re leading them to work smarter, not harder. A metric leader in average ticket will discuss the strategies they employee to ring up higher sales from each guest—from creating a game plan during the consultation to suggestive selling upgraded services to sending clients home with the products they need to maintain their new style.